‘Earnest’ Kate Moss earns Phillip Green’s adulation

An earnest approach to business was the key to Kate Moss’s Topshop success according to headhoncho Phillip Green

“It was worked at in earnest,” Green says. “In the market today, product is king. You’ve got to have great merchandise. We’ve been working at it as a business to build proper ranges with proper work going into the product and Kate trying all the pieces on.”

While it was Moss’s final Topshop collection (for now), the pair are said to be working on a lingerie collection next

Moss launched her final full collection for Topshop on Monday evening – 97 pieces featuring Kate’s best selling items such as the pansy print tea dress.

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