Marni for H&M’s Campaign Video Directed by Sofia Coppola.

We’ve seen the shots from the anticipated Marni for H&M campaign, shot by Sophia Coppola, now the mini movie to accompany the print campaign has been released.

It sees the British actress Imogen Poots soaking up the sun, driving past palm trees and kissing a hunky man in the swimming pool, all while wearing the collection’s beautiful bold prints. ‘I wanted to do something artful that would represent Marni,’ Coppola explains, ‘I always thought they made interesting fashion and that the prints were always unusual and they really have their own look – it doesn’t look like anything else.’


A behind the scenes video has also been released.

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