Rosie Huntington-Whiteley unveiled her lingerie collection this week, in collaboration with British underwear institution Marks & Spencer.
The 33 piece vintage-inspired designs were shown to the fashion press with Rosie and Soozie Jenkinson, Head of Lingerie Design at Marks & Spencer.
On her inspiration for the collection Rosie said: “I’ve been collecting vintage lingerie, in particular silk kimonos, since I was 16, picking pieces up on modelling assignments in Paris and New York. I really love Art Deco styles from the ’20s and ’30s – the ’30s is my favourite era. The navy Deco set really channels this style with the fan detailing on the bra and the seams – and I made sure the knickers were smooth, so there would be no VPL.”
She continued to explain that this was a collection designed for all women:
“It was really important for me to design this range for all women, in all shapes and sizes. We’ve worked really hard to make the designs accessible, and to make them work in a range of sizes.”
Jenkinson added that keeping the price point low, without compromising quality, was another important goal. “We wanted to create something luxurious but affordable.”
Pprices start at £12.50 for knickers, through to £22.50 for bras and £65 for silk kimonos.
video from Grazia Daily
What do you think of the collection?