Simone Rocha and J.W. Anderson will both receive financial aid towards their autumn/winter 2013 catwalk shows, courtesy of the Topshop-sponsored NEWGEN scheme. The financial aid will be used towards their show costs and the use the British Fashion Council’s Show Space to present their autumn/winter 2013-14 collections during London Fashion Week in February next year.
NEWGEN was established by the British Fashion Council in 1993 as a fashion talent identification, designer development and showcasing scheme and previous winners of the sponsorship include Christopher Kane, Erdem and Peter Pilotto.
“The NEWGEN bar is set so high: to qualify, designers must prove their originality, excellence and openness to learning how to take first steps in businesses,” said Sarah Mower MBE, BFC Ambassador for Emerging Talent and chair of the NEWGEN selection committee. “This season’s winners are a snapshot of what London is now – a varied group of vivid individualists, from many countries. They’re a brilliant reflection of the energy of a city which enables so many talents to settle and shine.”
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